Rituals · 14 Aug 2026 · 4 min read
How to wear perfume in the heat
Less than you think, lower than you think, and never on silk.
Spray lower
Heat rises, and so does scent. Two sprays at the back of the knees or the waist will carry further in summer than three on the neck.
“Scent is the only sense that goes straight to memory.”
Moisturise first
Perfume holds better on hydrated skin. An unscented balm on pulse points will add an hour or two to any eau de parfum.
Pick the right one
Citrus and green scents feel cooler in the heat. Save the resins and woods for September.
Next story
Notes on our label →